Understanding Lytics / Product Documentation / Web Personalization

Present a Message Campaign

Example of a Present a Message Campaign

The Present a Message campaign type is used to show any general purpose message to visitors. This could be used to broadcast sitewide promotions, mention in-store deals, or one of many other messages.

Furthermore, the campaign can be configured to only a set of pages or a subset of your total audience. This allows you to limit the message from being seen on landing pages with highly focused calls to action, or to only users who meet the behavioral conditions for the message.

Authoring Steps for a Present a Message Campaign

  1. Design
  2. Target
  3. Display
  4. Review

Further Reading

See our Web Personalization use cases for tutorials implementing common marketing use cases using Personalization.