Understanding Lytics / Integrations

Janrain

Connect Janrain with Lytics to target social data user segments based on how users interact with your brand. Use our data science-fueled lookalike audiences and anonymous user targeting to improve your Ads precision and ROI.

How to Import Data from Janrain into Lytics:

NOTE: The jr_employment_status_unemployed segment which will be created in the Lytics Audience tab contains both users who are unemployed and users for whom we have no employment data.

  1. Navigate to the Janrain integration in the Integrations section of Lytics and select "Import Users."

  2. Connect Janrain to Lytics by entering your Cleint ID, Client Secret, Capture App URL, and Entity Type into the corresponding fields. Your Client ID and Client Secret can be found within the "API Clients" tab of your Janrain Capture App dashboard, your Capture App URL is found within the "Settings" tab, and your entity type is found within the "Schema" tab.

  3. Click "Start Import."

How to Export Segment Data from Lytics to Janrain:

  1. After importing data as described above, navigate to the Janrain integration in the Integrations section of Lytics and select "Export Segments."

  2. Select the authorization that you previously created.

  3. Click "Start Export."