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Twitter

Twitter has fairly rich APIs that enable marketers to download vast troves of data. Most of this data is not in a format that is easily accessible to Lytics since identifying events would not map to our user profiles.

Some marketers make use of Twitter and Lytics by exporting data of key customer audiences via CSV export for ad targeting on Twitter. This tactic may make sense for you, reach out to our support team [email protected] to explore more options.