SendGrid Overview
SendGrid is a cloud-based transactional email service and email marketing platform.
Integrating Lytics with SendGrid allows you to import email and other user activity data (such as opens and clicks) or export Lytics' cross-channel, behavior-driven audiences to build and send personalized marketing campaigns from SendGrid.
The Lytics Canvas supports SendGrid email Experiences. You can manage the cross-channel customer lifecycle with the Lytics Canvas and use SendGrid marketing campaigns as your email touchpoints.