Criteo Overview
Criteo is the global commerce media company that enables marketers and media owners to drive better commerce outcomes. Its industry leading Commerce Media Platform connects 22,000 marketers and thousands of media owners to deliver richer consumer experiences from product discovery to purchase. By powering trusted and impactful advertising, Criteo supports an open internet that encourages discovery, innovation, and choice.
Integrating Criteo with Lytics enables you to export audiences that use behavioral user data and content affinities powered by machine learning on Lytics to improve your personalized ads display.